Empower your sales team with one simple B2B lead gen system.
Segment is a new lead generation system that helps small to mid-sized businesses find their best customers.
What Your Business Gets with Segment
Generate New
Leads
Get access to thousands of new targeted potential clients.
Access To
Qualified Leads
Gain insights into MQL's (Marketing Qualified Leads) that know your business and what you offer for easier introductions.
Actionable
Insights
All lead types delivered to your sales team with insights to plan various levels of approach.
Done For You Lead Generation
Breathe new life into your cold sales outreach with a simple done for you approach.
Precision Lead Segmentation
We identify and research ideal lead segments based on demographics, industries, and personas
Engaging Awareness Campaigns & Lead Pages
We craft a five-part email series with lead pages, tailored to each segment, showcasing your brand, products, and unique value.
Analytics & Engagement Scoring
We track opens, clicks, and overall engagement to surface the most engaged contacts — and the most interested companies.
Sales Team Handoff
All analytics are shared with your sales team to execute on with precision. Both cold and warm leads will be distributed.
Done for you Lead Generation
Built for Growth
Choose a tier that best suits your goals - and scale as you go.
Foundation
3 Lead Segment
For teams getting started with focused outreach
- Approx. 1k - 3k Cold Lead List
- 5 Campaigns sent per segment
- 3 Branded segment based lead pages
- Approx. 5% - 15% warm lead list
MOST POPULAR
Growth
6 Lead Segments
For teams scaling lead gen and refining their approach
- Approx. 3k - 6k Cold Lead List
- 5 Campaigns per segment
- 6 Branded segment based lead pages
- Approx. 5% - 15% warm lead list
Enterprise
12 Lead Segments
For teams maximizing visibility and fuelling their pipeline
- Approx. 6k - 12k Cold Lead List
- 5 Campaigns sent per segment
- 12 Branded segment based lead pages
- Approx. 5% - 15% warm lead list
Frequently Asked Questions
We've got A's for your Q's
What is Segment?
Segment is a new lead generation system designed to help small to mid-sized businesses find their best customers. It utilizes a combination of targeted lead generation, email campaigns, and analytics to empower sales teams to find and close more deals. This system is powered by Electric Fire Corp.
How does Segment process work?
Segment employs a structured, multi-step process used by top industry sales teams. Precision lead segmentation, engaging awareness campaigns, analytics & engagement review, handoff to sales team.
What is the difference between cold and warm leads and what are their estimated values?
Cold Leads: These are the initial contacts identified within a segment. The approximate size of the cold lead list per segment varies by tier, ranging from 1k-12k. The estimated value for a cold lead is $5 per cold lead.
Warm Leads: These are prospects who demonstrate significant interest and engagement through tracking opens, clicks, and overall engagement. It is estimated that approximately 5% - 15% of the cold lead list will convert into warm leads. The estimated value for a warm lead is $120 per warm lead
Both cold and warm lead pricing are based on industry average Marketing Qualified Lead (MQL) values
©2025 - Segment Powered By: Electric Fire Corp.